At Zinya, we believe people-centered transformations deliver better Business outcomes. 

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By focusing on the people behind the process - providing TEAMS WITH vision, clarity and inspiration - A pathway to greater success is possible.

We offer a complete O/S for human-centered transformation.

Underpinned by Glasswing, our AI-powered curation, visualization, and engagement platform aligns teams, simplifies complex change data, and provides strategic insights for successful transformation.

Zinya’s advisory model supports organizations through each phase, focusing on readiness, risk, and communication to make change collaborative and sustainable, ensuring efforts resonate deeply and achieve lasting success.

We help organizations achieve transformations that engage, motivate and create long-term impact.

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SCALED ROLLOUT

Progress tracking

Executive leadership transparency

Diagnose & resolve operational gaps and barriers

Diagnose & resolve operational gaps and barriers

Stages of the journey

Prepare

Stakeholder alignment

Human Risk Assessment

Objectives crystallization

Audience segmentation

Communications planning

PILOT & EVALUATE

Stakeholder check-ins

Audience focus groups

Audience interviews & surveys

Risk & challenge response

Strategic intent comms

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You need to identify significant costs savings
in your operation.

You recognize that AI and offshoring resources can greatly reduce overhead, but it will also bring substantial changes to your team structure.

Zinya can help

We provide organizations with the deep intelligence they need achieve human-centered business transformations. Imagine…

Your MarTech stack is
more of a MarTech pile.

Systems are disintegrated, data is all over the place, what’s being measured - and how - is inconsistent. And you need a view of overall marketing effectiveness to dramatically improve ROI.

Your team and agency partnerships
are too widespread.

You need to centralize and integrate your marketing teams and agency partnerships to eliminate redundancies, streamline operations, cut costs and optimize budgets.

about us

Danielle Fuller

Founder, COO

Danielle is a client maestro who thrives on turning complex challenges into compelling success stories. Her career is a testament to her ability to lead global and domestic teams in crafting award-winning work for a diverse array of clients, from IBM and Lenovo to Cisco and Verizon. Danielle's expertise spans brand strategies and integrated marketing campaigns for international blue-chip companies and smaller domestic firms.

With nearly two decades at Ogilvy across NYC, LA, Chicago, and Boston and a stint as Managing Director at Victors & Spoils in Boulder, CO, Danielle has honed her ability to drive strategic foundations and execute impactful campaigns. As a world-class strategy consultant, she has continued to leverage her deep industry knowledge and creative flair to help clients shine.

James Nicholas Kinney

Founder, CEO

James is a dynamic leader with a heartfelt commitment to creating magic where everyone can thrive. With over seven years as a Global Chief People officer and 25 years in business, James has a knack for building high-performing teams and leading remarkable behavior change at the global scale. He has a proven track record of transforming the people function for two billion-dollar-plus organizations, touching the lives of 30,000 employees across 40 + countries.

James is certified in AI business strategy from MIT. He’s been featured in AdAge, AdWeek, Forbes, Harvard Business Review, MSNBC, CNN, and more.

Mike Tidmarsh

Founder, CTO

Mike is the nexus of creativity and technology on the team, blending technical prowess with a genuine passion for creative problem-solving. As a seasoned Chief Technology Officer with thirty years of experience, Mike has led successful global technology teams delivering innovative client-side solutions spanning everything from cutting-edge Cx to transformational ERP. His career is a who’s who list of Fortune 500 clients from a broad spectrum of industry verticals, including Professional Services, Healthcare, CPG, High Tech, and Consumer Electronics. 

Mike has sold, designed, and led multiple multi-year, multinational business transformations in the US, Europe, and AsiaPac regions, earning first-hand experience of what it takes for these initiatives and the teams that work on them, to deliver the differentiating outcomes they promise successfully.  

A passionate advocate for ethical AI usage, Mike has a postgrad diploma in AI from the University of Oxford.

LET’S ChAT

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We’re here to help make your vision a reality. Fill out our contact form, and we’ll be in touch to explore how we can support your journey.